All the content produced daily with great effort by the corporation – across all locations and brands, subsidiaries, and sister companies – at a glance in real time and ready for versatile use: own publications, press releases, and blogs, Facebook, Instagram, or LinkedIn pages of the company and its environment. Supplemented by media monitoring of all online media, trade publications, and traditional media covering the company, relevant individuals, or key industry topics.

The desired content is kept in view internally and, above all, made digitally accessible across various target groups and channels: from internal channels (intranet or employee app) to websites, external apps, or social media channels. An automated flow of information into all digital channels allows for more effective penetration of different target audiences with less effort, keeping all channels up to date with relevant content.

Content creation remains fully under the control of the region or municipality through the “Content Builder” module. By using the “Select” module, a seamless approval process can be implemented for critical sources. This accelerates the flow of information, optimizes it with fewer resources, and enables cross-channel automation.